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What's Happening at TPC?



TPC week is here and we couldn’t be more excited! This year, THE PLAYERS will be celebrating its 50th anniversary and will have special merchandise and activities to celebrate the milestone with the community. Over the years, we have practically become pros at navigating TPC and would love to share our favorites with you!


NEW CHANGES: A few new things are happening at TPC 2024, including the addition of the Intracoastal Club, renovations on Hole #18, and a new restaurant in the food court. The Intracostal Club is a ticketed venue allowing fans to relax and refuel while still being able to watch the tournament. It will be complete with plenty of TVs, upscale food and beverage options, and bar-style seating. It is located between Holes 12 and 13, two of the most thrilling holes on the course! Hole #18 has undergone subtle changes like a reshaping of the mounding so that spectators are able to see every shot. Also, the TPC Food Court brought in a new food option, Top Dawg Tavern, a family-friendly restaurant located in Bartram Park. 


MILITARY APPRECIATION: The annual Military Appreciation Ceremony and Concert will be held at 4:30 p.m. on the Island Green 17th Hole. This year, the concert features multi-platinum country artist, Cole Swindell, known for hits like “She Had Me at Heads Carolina” and “Chillin’ It”. A Tuesday ticket includes access to the ceremony and concert, but be sure to purchase a separate ticket if you aren’t watching the tournament on Tuesday! 


FAN EXPERIENCES: Fan Bleacher, located between the 8th green and 9th tee, will feature public access to scenic views and handcrafted cocktails presented by Tito’s Handmade Vodka. The Family Lounge and Kids Zone will be located near 8 Green and will offer comfort stations, autograph zones, and fun activities for kids and families. At the Morgan Stanley Fan Experience, you can relive an iconic eagle moment from THE PLAYERS 1974 in augmented reality by attempting your own shot at replica putting bays, and you could win exclusive prizes! 


FOOD & DRINK: TPC 2024 will feature Taste of JAX including Cousins Maine Lobster, Mojo Kitchen, Pele’s Wood Fire, Taste of Jax Bar, The G.O.A.T. Tapas and Bar, and Wine and Dine on 9 from Bonefish Grill and Meiomi Wines The Food Court will have Homespun Kitchen, Firehouse Subs, Bono’s Pit BBQ, The Local, Tropical Smoothie, Top Dawg Tavern, and Daily’s concessions. You can also find Tacos on 12 and Trucks on 10 will have Twisted Okie BBQ, Mama’s, Saffron Mediterranean Kitchen, Tikiz, and Top Nacho. Sawgrass Square at 10th tee will have Mini Bar, 4 Rivers Smokehouse, Palm Valley Village BUBBA burgers, The Patio, The Bier Garden presented by Hoptinger, The Oasis, and a Sawgrass Splash tent. 


FAN SHOP: The Fan Shop will open on Friday, March 8th at 12 p.m.! Located in Stadium Village, the shop will have over 37,000 square feet of endless merchandise. Be sure to check out the 50th-anniversary collection and see if you can find anything with the goat on it!


We can’t wait to see you at THE PLAYERS Championship 2024!

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